Salesforce

Are you grappling with how to balance consumer personalization demand with consumer privacy expectations? On this episode you'll hear Dea Lawrence, Chief Operating and Marketing Officer for Variety share her guidance for using data ethically and employing trust-building personalization.This conversation was recorded at our annual Connections conference that took place in Chicago in July.

Dea Lawrence

Chief Operating and Marketing Officer, Variety

Connections: Trusted Marketing and Ethical Personalization for Marketers

Today we're talking about the launch of <a href="https://www.salesforce.com/news/press-releases/2023/03/07/einstein-generative-ai/" rel="noopener noreferrer" target="_blank">Einstein GPT</a>, which is being announced today at TrailblazerDX 2023. We are going to learn how <a href="https://www.salesforce.com/products/einstein/overview/?d=cta-body-promo-8" rel="noopener noreferrer" target="_blank">Einstein GPT</a> will open the door to the AI future for our customers. Here to show us the way is Jayesh Govindarajan, SVP of AI and Machine Learning at Salesforce.

Jayesh Govindarajan

SVP of AI and Machine Learning, Salesforce

How Einstein GPT Brings Generative AI to CRM

Today we're talking all about the state of sales. In fact, it's the name of our latest sales research, the fifth edition of our <a href="https://www.salesforce.com/resources/research-reports/state-of-sales/" rel="noopener noreferrer" target="_blank">State of Sales Report</a>. Here to give us a breakdown is Tiffani Bova, Global Growth Evangelist at Salesforce, and author of the new book, <a href="https://www.tiffanibova.com/experiencemindset/" rel="noopener noreferrer" target="_blank">The Experience Mindset: Changing the Way You Think About Growth</a>.

Tiffani Bova

Global Growth and Innovation Evangelist, Salesforce

Sellers as Trusted Advisors and More Tips to Maximize Efficiency

In celebration of Black History Month, we're going to learn about <a href="https://www.hiddengeniusproject.org/" rel="noopener noreferrer" target="_blank">The Hidden Genius Project</a>, a nonprofit focused on training and mentoring Black male youth in technology creation, entrepreneurship, and leadership. We'll also learn about the <a href="https://www.salesforce.com/news/stories/education-equity-grants" rel="noopener noreferrer" target="_blank">Salesforce Catalyst Fund</a>, which provides unrestricted capital to nonprofits led by underrepresented leaders. Join us for this conversation with Dr. Brandon Nicholson, Chief Executive Officer of The Hidden Genius Project, and Dr. Ron C. Smith, Vice President of <a href="https://www.salesforce.com/company/philanthropy/overview/" rel="noopener noreferrer" target="_blank">Philanthropy at Salesforce</a>.

Brandon Nicholson

Ph.D., Chief Executive Officer of The Hidden Genius Project

Ron C. Smith

Ed.D., Vice President, Philanthropy, Salesforce

Opening the Doors of Opportunity for Black Male Youth

Did you know that Salesforce AI Research built an AI language model, Salesforce ProGen, that created the first known 3D structure of an artificial protein designed fully by AI? Learn more about this transformative research and the potential impact it may have on the medical world, as well as how AI research is being applied across industries with ProGen's lead researcher, Nikhil Naik.

Nikhil Naik

Director of AI Research, Salesforce

How Salesforce Research Is Using AI to Generate Proteins

Do women bring unique skills as leaders? That's the question Julia Boorstin, CNBC's Senior Media &amp; Tech Correspondent, set out to answer in her new book <a href="https://www.amazon.com/When-Women-Lead-Achieve-Succeed/dp/1982168218" rel="noopener noreferrer" target="_blank">When Women Lead: What They Achieve, Why They Succeed, and How We Can Learn From Them</a>. On today's episode, Julia talks about the odds-defying leadership approaches of women running the world's most innovative and successful companies - and what we can learn from them. Tune in!

Julia Boorstin

CNBC's Senior Media & Tech Correspondent

CNBC Reporter and Author Julia Boorstin on What Women Leaders Teach Us

Could bringing back the woolly mammoth be a key to saving the planet? Tech entrepreneur Ben Lamm and Harvard geneticist George Church are betting on it. Together they launched Colossal Bioscience, a genetic engineering company focused on using gene editing technology to advance de-extinction. But the company has a much larger goal, re-introducing native populations to help restore natural ecosystems. Join us to hear Ben and George talk about their pioneering work. For more information on Colossal go to <a href="http://www.colossal.com/" rel="noopener noreferrer" target="_blank">www.colossal.com</a>.

Dr. George Church

Harvard Medical School

Ben Lamm

Founder and CEO, Colossal Biosciences

Can Bringing Back the Woolly Mammoth Help Save the Planet?

Blazing Trails explores Salesforce values in action through thought provoking conversations with global leaders, innovators and icons who are shaping the world for the better. Join host Michael Rivo to dive into topics surrounding innovation, equality, net zero energy, work and well-being. New episodes debut Wednesdays.

Connections: Trusted Marketing and Ethical Personalization for Marketers

DESCRIPTION

Today's Host

Michael Rivo

Today's Guests

Dea Lawrence

Recent Episodes