It's 2017. Are You Still Making These Email Marketing Mistakes?

This is a podcast episode titled, It's 2017. Are You Still Making These Email Marketing Mistakes?. The summary for this episode is: <p>Heike and Joel talk with Chad White, Research Director at Litmus and author of "Email Marketing Rules." Email has been around for a while. But Chad still sees plenty of common email marketing mistakes when he looks inside today’s inboxes. Listen in as Chad, one of the industry’s most respected email researchers and speakers, explains how you can address changing consumer expectations and improve email ROI with every message you send. You’ll learn about mobile-friendliness, design changes, the biggest disruptors in email for 2017, and more.</p> <p>Resources for this episode:</p> <p>Chad's website: http://www.emailmarketingrules.com/</p> <p>Subscribe to the Cloudcast: <a href= "http://sforce.co/cloudcast">http://sforce.co/cloudcast</a></p> <p>Talk to Heike and Joel about upcoming topics, future guests, or whatever else is on your mind:</p> <p><a href= "http://twitter.com/youngheike">http://twitter.com/youngheike</a></p> <p><a href= "http://twitter.com/joelbook">http://twitter.com/joelbook</a></p>