Why You Should Pursue Resonance, Not Reach, and Intimacy at Scale
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This is a podcast episode titled, Why You Should Pursue Resonance, Not Reach, and Intimacy at Scale. The summary for this episode is: <p>Master podcaster Jay Acunzo explains why podcasting is the art of intimacy at scale — and what LeBron James shoes and green smoothies have to do with it. Want to learn how to sell the idea of a podcast to your boss, craft an unforgettable hook, or market the heck out of an existing show? It’s all here.</p> <p>Even if you’re not thinking about starting a podcast for marketing, Jay’s advice applies to your holistic content strategy and long-term audience growth, too.<br /> <br /> Tweet @<a href="https://twitter.com/youngheike">youngheike</a> or @<a href="https://twitter.com/marketingcloud">marketingcloud</a> with your thoughts on this episode or ideas for a future topic.</p>
DESCRIPTION
Master podcaster Jay Acunzo explains why podcasting is the art of intimacy at scale — and what LeBron James shoes and green smoothies have to do with it. Want to learn how to sell the idea of a podcast to your boss, craft an unforgettable hook, or market the heck out of an existing show? It’s all here.
Even if you’re not thinking about starting a podcast for marketing, Jay’s advice applies to your holistic content strategy and long-term audience growth, too.
Tweet @youngheike or @marketingcloud with your thoughts on this episode or ideas for a future topic.