Episode #133: Cultivate Executive Relationships Over Time, with Lisa Magnuson

This is a podcast episode titled, Episode #133: Cultivate Executive Relationships Over Time, with Lisa Magnuson. The summary for this episode is: <p><span style="font-weight: 400;">It's always been difficult to get an executive's time, but it's critical for large deals. Lisa Magnuson, Founder and CEO, Top Line Sales, shares her approach to cultivating the right executive relationships long before the deal starts. From properly planning all meetings to reaching out at the right time, there are proven ways to build the relationships that matter.</span></p> <p> </p> <p><span style="font-weight: 400;">Guest: Lisa Magnuson (https://linkedin.com/in/toplinesales)</span></p> <p><span style="font-weight: 400;">Host: Kevin Micalizzi (https://linkedin.com/in/kevinmic)</span></p> <p><span style="font-weight: 400;"> </span></p> <p><span style="font-weight: 400;">Related resources:</span></p> <ul> <li><span style="font-weight: 400;">Measure Your Pre-Call Planning Sales Effectiveness https://conta.cc/2RsRYzj</span></li> <li><span style="font-weight: 400;">Making Sales Calls Today? What’s your Plan? https://conta.cc/2EvvE4w</span></li> <li><span style="font-weight: 400;">The Fast Track to Your Executive Sponsor https://conta.cc/2EvabZa</span></li> <li><span style="font-weight: 400;">Breaking Through — How to Get an Executive Appointment https://conta.cc/2EuLvjy</span></li> <li><span style="font-weight: 400;">What You Can Do to Successfully Sell to the C-Suite https://sforce.co/2VX2BNz</span></li> <li><span style="font-weight: 400;">Win the Megadeal https://sforce.co/2syEIy7</span></li> <li><span style="font-weight: 400;">When a Sales Manager Should Save a Deal (Hint: Basically Never) https://sforce.co/2MfS0Zy</span></li> </ul>